TAC: Crashed Car

Speed is one of the major factors contributing to crashes on Victoria's roads. Small changes in speed can result in significant reductions in road trauma. JayGrey decided to take that message to the streets. Literally. They did something that had never been done before. They covered a normal car with a 360 degree skin created from a vehicle involved in a high-speed collision. The car was then delivered to press conferences and media launches and is currently traveling around Victoria to serve as an impactful reminder that slowing down won't kill you.