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SmartBuy Wines: Integrated Campaign


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Sao Paulo based SmartBuy Wines via Mohallem/ Artplan Sao Paulo launched with a fully integrated campaign to capture the interest of potential investors and customers. They created a campaign inspired by the 1920s underworld, starting with the company's tagline, 'Great wines at (barely) legal prices'.
Credits Other credits

Illustrators: Ellyson Lifante, Ariê Magalhães, Albino Camargo, Estudio Onze

Photographer: Caio Miranda, Getty Images

Film Production Company: Lux Filmes

Director: Ricardo Santini

Photography Director: Neko Freitas

Sound Production Company: Rítmika Produções

Video Production Company: Zulu FIlmes (Director: Hermano Moreira)

Post Production: Pix Post

Graphic Producer: Bruno Werner

Art-Buyer: Vivian Tomaz

Interactive Producer: Gustavo Karman

Mobile Company: Mooh Mobile Marketing

Account Managers: Ana Paula Sanchez, Manoela Bon

Voice-Over: Phil Miler

Client Approval: Odmar Almeida

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