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Interactive
Burgeranch: Burgeranch Combina: the double campaignThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
A combination of traditional banner display advertising and social media. The way social media were used to make users interact with the brand,
McCann Erickson Tel Aviv let them believe that they are doing a "combina" and that they outsmart the brand, while the brand actually outsmarts them...
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