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Top 6: March 23rd 2011
Crispin Porter + Bogusky has developed a fun new Twitter game called "Mac & Jinx" for Kraft Macaroni & Cheese. It's based on the old children's game of Jinx, which is played … read morewhen two people (usually unintentionally) say the same thing at the same time. (Typically, the person who's then first to say "Jinx!" jinxes the other person, who is subsequently barred from speaking until he or she is released from the jinx.) Mac & Jinx works similarly - it uses an algorithm to monitor people who utter the phrase "mac and cheese" on Twitter, randomly selects pairs of them and sends them @ messages and a link offering free Mac & Cheese to the person who responds first.
read less...Interactive Design Director: Pelun Chen
Designer: Doug Menezes
VP Director of Interactive Production: Ivan Perez-Armendariz
Executive Integrated Producer: Ryan Moreno
Integrated Producer: Chance Woodward
Development Partner: Promotions.com
VP Executive Experience Director: Matt Walsh
Senior Experience Designer: Hanna Rosenblom
Experience Designer: Nam Nguyen
Creative Technology Director: Dan Fox
Content Management Supervisor: Tamsin Mariner
Content Supervisor: Spencer Holmes
Content Manager: Jessica Francis
Assistant Content Manager: Carrie White
Business Affairs: Tania Mecias
Traffic Managers: Chrissy Wamsher, Jackie Boeheim
Group Coordinating Producer: Jake Johnson
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