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Thirsty Camel: express HUMP

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Thirsty Camel bottleshops launch a new campaign tomorrow, created by Twenty20 Communications, mischievously encouraging the public to take part in a little casual ‘HUMPing’.

The cheeky campaign features ‘HUMP’ stickers sneakily posted over city street signs, directing people to ‘express HUMP’ and ‘casual HUMP’, with the challenge to ‘Think Camel’.
Credits Other credits

Client Business Manager: Penny Showers

Digital Media Developer: Nick Vargheese

Media Planner/Buyer: Florea Nuthall & Mark Tzintzis (OMD)

Client Team:

Marketing Communications Manager: Leah Menzies

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