TV ad: Timex: Mark Ecko Art Basel

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Nice Shoes has made a foray into re-branding with an in-store film and two spots for Timex that made their premier Baselworld 2011, the World Watch Jewelery Show in Switzerland. The New York-based creative post studio has been working direct-to-client over three months to help creatively reposition two of the watch giant’s brands, Nautica and Ecko Unlimited.

Category Clothing & footwear
Client Timex
Agency in-house
Country United States of America
Uploaded 3 May, 2011

Credits

Post production
Nice Shoes

Other credits

Client: Timex

VP of Creative Services for Timex Fashion Brands: Bob Evans

Project Manager: Vanessa Neri

Brand Director: Stephen Scholz

Senior VP Fashion Brands: Tricia Norton

Spot Title: Timex Nautica

VFX, Design and Animation: Nice Shoes

CD: Brian Bowman

Producer: Christos Mountzouros

Editor: Dana Bol

CG Artist: Ryan DeCarlo

Compositor(s): Joe Lawrence, Kristin Koch

Assistant Editor: Tony Dolezal

Spots Title: Marc Ecko Art Basel 2011

Design and Animation: Nice Shoes

CD: Aron Baxter

Producer: Jen Cadic

Editor: Dana Bol

Assistant Editor: Tony Dolezal

Storyboard Artist: Carlos Ancalmo

Designer(s): Kristin Koch, Kit Lam, Matthew Lane-Smith

CG Animators: Jim Collins, Man Kim, Matthew Lane-Smith, Andy Mai

CG Lighting TD(s): Jim Collins, Ryan DeCarlo, Man Kim, Boaz Livny, Andy Mai, Thomas Smith

Compositor(s): Mario Caserta, Ryan DeCarlo, Kit Lam, Josh Laurence, Matthew Lane-Smith, Vin Roma, Bryan Rosenblum, Elsa Tu

CG Watch Models: March Made

Music Produced by BANG

Composer: Derek Menzies

EP: Brad Stratton

Timex: Mark Ecko Art Basel

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Timex: Mark Ecko Art Basel

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