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Integrated
Citroen DS4: Rules
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Euro RSCG, Dusseldorf had really strong headlines so they decided to make them the center of this Citroen campaign. Those three films were created to use as Animated Posters, Animated Headlines Downloads as QR codes in print, Animated Headlines Downloads on Facebook and Twitter. Plus Animated Film in Showroom.
The first Headline: Ich kenne Die Regeln, nun sollen die Regeln mich Kennen Lernen. I know the Rules, now the Rules have to get to know me.
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