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Outdoor
Ariston: The Inside The Machine ProjectThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
To announce the launch of Ariston’s new range of washing machines and let people experience what it feels like to be inside a washing machine, Draftfcb+Shimoni Finkelstein Barki Tel Aviv designed a giant walk-in washing machine installation complete with video projection, vibrating floors, jets of water and bubbles.The installation which welcomed over 10,000 people, let people experience something that is part of their daily routine from a whole new angle
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