 |
Tv
Body and soul: a smile is infectious
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Description
------------------------------------ An amusing viral & cinema ad for HIV Body & Soul, encouraging people to donate by texting a 'SMILE' to 81156. Creative Commentary ------------------------------------ The idea stems from the truth that a smile can be more easily spread than HIV. Therefore the power of a smile can help kids with HIV overcome the stigmas in their everyday lives. The ad challenges those old misconceptions about HIV/AIDS by spoofing 80s stereotypes.
|
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
