Tesco: New Friend

In April, Tesco Malaysia launched its “Quick Q” campaign at all its 39 stores nationwide. The campaign was part of its initiative to aggressively reduce queuing time for customers at its check-out counters.It involves a green-line in front of the checkouts that makes it easy to see when more checkouts need to be opened. If a queue extends beyond the “green-line”, the Tesco Quick Q traffic controller will open another checkout and guide its customers to a quicker checkout counter.