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Peroni: Calendario
In a media first for Australia, Fairfax Media has devised a unique creative advertising solution for its client, Peroni, the number one premium Italian beer. For the first time, readers will be able to view video content in the pages of a magazine.
The July edition of the(melbourne)magazine and the(sydney)magazine will include a paper thin video screen featuring Peronis beautiful Calendario television commercial, inserted in a portion of the print run.
Fairfax Media Creative Manager: Zac Skulander Related |
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