TV ad: McDonald's: Happy Box

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Moxie Pictures director Neil Gorringe rockets the Happy Meal to playtime in a cheerful new :40, “Happy Box” for McDonald’s out of Leo Burnett London. The youthful spot features children enjoying the playful functions of several oversized McDonald’s Happy Meal boxes. They gleefully interact with a Happy Meal-shaped sprinkler, a giant life-like fuzzy Happy Meal box, a kid’s meal shaped easel spanning all four sides, a funhouse complete with soft spider-like legs for running and hiding and a Happy Meal shaped tent.