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Top 6: September 7th 2011
Volkswagen Australia and DDB Sydney have launched a new ad campaign to introduce the new Volkswagen Jetta to the Australian family market. The new 'Memories' TVC is filmed entirely
… read morethrough the eyes of a young girl and focuses on the role of the first family car and the special place it holds within family life to help the brand create an emotional connection with consumers.
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Credits
Other credits
Volkswagen
Brand Communications Manager: Peter Stewart
Advertising Specialist: Loren Elsegood
DDB
Digital Creative Director: Matt Grogan
Print Creative Team: Daniel Ieraci, Simon Friedlander
Digital Creative Team: Simon O’Neill, Lazarus Simons
Managing Partner: Nicole Taylor
Planning: Rach Kimber, Nick Andrews
Business Management: Dave Murphy, Josette Addinall, Patrice Bougouin
TV producer: Brenden Johnson
Digital Producer: Ellie Campbell
Digital Production: Tribal DDB
Project Director: Ben Elvy
Print Producer: John Wood
Art buyer: Leesa Murray
PARTNERS
Photographer: Chris Sisarich
Music: 'Size Matters' composed by Evelyn Morris and performed by Ben Mason
Media: MediaCom