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Allen Solly: Friday Dressing
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Many years ago Ogilvy, Bangalore and Madura Garments created - Friday Dressing - a campaign that changed the way men dressed for office. White collar was white no more. Professional workforce in India became more expressive and adventurous. Wearing a casual shirt/trouser to office was not 'less-professional' anymore. This is the new avtaar of that legendary campaign by Ogilvy, Bangalore.
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