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The Elder Scrolls V: Skyrim: Skyrim Live Action Trailer
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In preparation for the highly anticipated launch of The Elder Scrolls V: Skyrim on Friday 11 November, AKQA in DC created a fully integrated, through-the-line campaign for Bethesda Softworks. It reinvents how fantasy is marketed, much like the game reinvents the genre of fantasy roleplaying games. The climax of the campaign is a live-action spot that was shot on location in Prague, giving fans and new audiences an epic spot to rally around.
Line Producer: Rich Kaylor, Kristyna Kodet Related |
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