Miami Short Film Festival: Halloween

Alberto Gomez, winner of the Saatchi & Saatchi, Vimeo and Moby 'Hello, Future' Music Video Challenge, directs a spot for Conill's Miami Short Film Festival campaign.

The project is the very first TV campaign for Conill’s new client, Miami Short Film Festival, which celebrates its 10th Anniversary this year, and starts on November 12th in Miami. New director Alberto Gomez's 'Halloween' is part of a three-spot campaign (the other two are named 'Bedside Table' and 'Lover'), which will air on TV stations in Florida (English and Spanish) and will be projected at theatres during the festival.

Alberto Gomez won the Music Video Challenge, which was part of The Saatchi & Saatchi New Directors' Showcase at the Cannes Lions International Festival of Creativity this summer. The brief was to interpret and bring to life one of 3 tracks from Moby's latest album 'Destroyed'. Alberto's winning film for the track 'After' is featured on the dvd 'Destroyed Deluxe', released on 31 October. The judging panel consisted of the Saatchi & Saatchi Worldwide Creative Board, Moby, and competition partners BUG Music Videos and Vimeo. Alberto's prize was to work on a project for one of the key offices in the Saatchi & Saatchi Global network.

The Miami Short Film Festival campaign was shot in Mexico City on October 14th 2011, and edited at D’avant Garde Media Studio in Santa Monica, California, during the following week. It was the first time Alberto had worked with a full production and professional crew, and the resulting spot is impressive. The support from the production house, D’avant Garde Media, was pivotal in the success of the process led by Conill. Victoria Velarde, co-writer of the video which won the 'Hello, Future' competition, also acted as production designer for this campaign. The creative team in Miami, led by Creative Director Rafael Ramirez, are delighted with the outcome.