Komplett: Trusted by geeks

Scandinavian electronics retailer Komplett via Acne, Stockholm is launching their spanking new tagline ”Trusted by geeks since 1996” with a series of ads shot at their own office. The first ad in the series is called ”Revenge of the nerds” and tells the story of the company’s journey from a small garage in Norway to the fully automated robotic warehouse that they have today. It contains a lot of laughs. Geek laughs that is.