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Top 6: November 30th 2011
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Institucional: Last Words - Salvador Dali

Top 6: November 30th 2011
To highlight the dangers of texting and driving, Leo Burnett Tailor Made in Brazil launched a print campaign for Fiat using the final famous sentences of well-known figures - suggesting that these could be your last words if you were to text them while driving.
Credits Other credits

Illustration: Mário Niveo

Account Managers: Cíntia Mourão, Raphael Pinho, Daniela Ferreira, Eduardo Crepaldi

Planning: Marcello Magalhães, Tiago Lara

Media Managers: Fernando Sales, Daniela Franco, Leonardo Gomes, Thais Galluci, Caio Lima

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Institucional: Last Words - Winston Churchill
Institucional: Last Words - Winston Churchill
Leo Burnett Tailor Made

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