Digital cameras, cell phones, and the evolution of social networks have made our lives open for all to see. This often puts the reputation and integrity of individuals at risk, … read moreespecially when photos are taken at night, in bars and clubs. That's why Norte Beer via Del Campo Nazca Saatchi & Saatchi, Buenos Aires has created the first intelligent beer cooler, which not only keeps your beer at the ideal temperature, but can also detect camera and cell phone flashes, reflecting back a powerful flash that instantly destroys the photo. Thanks to its 4 sensors and 4 flashes, the cooler is able to give 360-degree protection, keeping anyone nearby safe from the threat of cameras and social network tagging.
The beer coolers were distributed throughout the main bars in Northern Argentina.
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