The Swedish Post: Xmas cards on wheels

XMAS CARDS ON WHEELS is a digital Akestam Holst, Stockholm created campaign where you can take live pictures of pigs, Santa's little helpers and other Christmas elements. The photos are then sent as real Christmas cards to friends and family. A live camera moves between different living motifs which allows you to take an endless variations of photos. You can also choose to be the driver of the "train" and decide what should happen in the live surrounding. People from all over the world can send Christmas cards to anyone in the world from the site.