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Honda: Passionate Fans


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Santa Monica, Calif., Jan. 3, 2012 - Honda continues its sponsorship of the National Hockey League(NHL®) with a new spot featuring Anaheim Ducks' Corey Perry and Detroit Red Wings' Nicklas Lidström, which pays homage to a few of the league's oldest fan traditions. Developed by Honda's longstanding agency of record, RPA, the new 30-second spot, "Passionate Fans," first aired during the 2012 Bridgestone NHL Winter Classic.
Other credits

Spot: "Passionate Fans" (first air: 1/1/2012)



Agency: RPA

ECD: Joe Baratelli

GCD: Pat Mendelson

GCD: Jason Sperling

AD: Can Kadioglu

Jr. CW: Charles Patterson

Agency Executive Producer: Gary Paticoff

Agency Producer: Joshua Herbstman



Production Co: Alive&Well

Director: Alex Feil

DP: Christopher Sargent

Executive Producer: Phillip Detchmendy

Line Producer: Lawrence Lewis



Editorial Company: Spot Welders

Editor: Lucas Spaulding

Assistant Editor: Sophie Kornberg

Executive Producer: David Glean

Post Producer: Patrick McElroy



Telecine Company: CO3

Telecine Artist: Stefan Sonnenfeld

Telecine Executive Producer: Denise Brown



Visual Effects Company: Public

Lead Flame Artist: Max Harris

Visual Effects Producer: Stacy Aungst

Visual Effects Executive Producer: Kim Nagel



Title Design: Royale

Executive Producer: Danielle Hazan



Audio Post Company: Juice West

Audio Post Mixer: Bob Gremore



Sound Design Company: SOUTH

Executive Producer: Dan Pritkin



Celebrity Talent: Nicklas Lidström of the Detroit Red Wings, Corey Perry of the Anaheim Ducks

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