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HSBC: Lemonade


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HSBC is launching a new UK TV campaign demonstrating that as the global financial landscape shifts and evolves, even the smallest businesses will be multinational in the future.Created by JWT London, the ad, called ‘Lemonade’, airs for the first time on mainstream TV channels in the UK on 1st February 2012 and also airs internationally as part of HSBC's global brand effort.
Credits Other credits

Director of Photography: Emanuel Lubezki

Post Production: MPC

Editor: Rick Russell, Final Cut

Music: Thank Heaven for Little Girls Re-record, SoundtreeMusic

Media agency: Mindshare

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