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Radio
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The brief was to drive awareness for Nando’s peri-peri chicken restaurants, with particular emphasis on their home delivery service.
We decided the best way to do this was to convey the ‘craving’ experience – that point when you’re in such desperate need of an immediate Nando’s fix that absolutely anything will send your mind wandering in that direction. The idea is expressed in a series of radio spots, each performed in a single take.
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