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Outdoor
GUIGOZ: Let's speak Baby
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“Api pluki boo goga? Ehi daba popi tuya!”* What parent has not wondered exactly what their 8-month old baby was trying to tell them? What parent isn’t constantly trying to understand their baby better every time it speaks? After all, understanding a baby means understanding its expectations better and, above all, its needs. This is the role Guigoz has set itself for more than 100 years and which the brand expresses through its slogan: “Guigoz. Let’s talk baby”. Publicis Conseil has launched a poster campaign to spread the “Let’s talk baby” campaign inside underground stations. Everyone can discover what the babies are saying by scanning the QR code on each poster.
Art buyer Jean-Luc Chirio, Anne Traonouil (Elysian Fields) Related |
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