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"Fix at Four" is a spay and neuter initiative aimed at creating awareness of the proper age at which dogs and cats should be spayed or neutered. Over half of all puppies and kittens born in the U.S. are the result of accidental litters, primarily due to confusion as to how young pets can become sexually active. The campaign was created by TM Advertising Dallas for Best Friends Animal Society as a part of their ongoing mission to bring about at time when there will be No More Homeless Pets.
Other credits
Client: Best Friends Animal Society (www.bestfriends.org)
Senior Manager Creative Department: Amber Ayers
Special Events Marketing Manager: Kari Hartkorn
Sanctuary Programs Marketing Director: Lori Bernath
Agency: TM Advertising
Chief Creative Officer: Bill Oakley
Associate Creative Director/CW: Chris Bettin
Associate Creative Director/AD: Pamela Coatti
Copywriters: Courtney Pulver/Krista Hogg
Art Directors: Ryan Beals/Federico Pacheco
Director of Broadcast Production: Hal Dantzler
Senior Producer: Stephanie Murdoch
Account Director: Susan Scull
Assistant Account Executive: Rennie Gibb
Project Managers: Tony Marsh/Jodee Bixler
PSAs:
Production Company: Moxie Pictures
Director: Frank Todaro
Head of Production: Roger Zorovich
Executive Producer: Lizzie Schwartz
Moxie Producer: Salli Zillies
Editorial Company: CharlieUniformTango
Editor: Jack Waldrip
Music: Hum Music & Sound Design
Hum Producer: Chanel Leeney
Licensed Music on “Afraid of That”: “I Don’t Want to Wait” by Paula Cole
INFOGRAPHIC/PHOTOGRAPHY:
Production Company: Lucky 21
Director: The Chartrands
EP: John Gilliland
Head of Production: Teresa Cameron
Editorial: Lucky Post
Editor: Sai Selvarajan
Producer: Barbara Sanders
Sound Design/Mix: Eric Jenkins
Visual Effects: Intelligent Creatures, Toronto
Production Manager: Cash Lim
Lead CG Artist: Russel Rehmund
CG Artists: Jonald Santos & Chethan Diwakar
Music: "You're So Cool" by Hans Zimmer
Animals provided by Operation Kindness (www.operationkindness.org)
WEBSITE DEVELOPMENT:
Agency: MRM/McCann Salt Lake City
EVP/Managing Director: Lori Feld
Experience Planning Directors: Craig Kossin/Steve Cox
Experience Planning Manager: JR Peterson
Director of Project Management: Alli Emerson
Director of Application Development: Dave Swenson
Senior UI Developers: Dusty Eskelson/Zander Indo
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