Chanel: Obsession

BETC Paris called upon Wanda director, contemporary art photographer and director of Isabel Marant's first commercial film Cyrille de Vignemont, to direct the new film for CHANEL Obsession. Also available as an interactive Ipad app, the film stars Edie Campbell, the star of CHANEL muses, and channels both the famoushouse's heritage as well as the latest collections imagined by Karl Lagerfeld. Conceived as a mirror piece, the film illustrates Coco Chanel's famous sentence "Luxury is something beautiful inside and out" and plays on the star model's identities: girl or boy, eternal or modern, but always marked by CHANEL Obsession.