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Top 6: September 12th 2012
The hallowed IKEA catalogue gets a colourful David Wilson treatment for a new campaign with Mother London. He collaborated with art direction dream team Sam & Arthur and master
… read morecinematographer Marc Gomez Del Moral to create a vibrant domestic colourscape complete with disco-inspired kitchen cabinets, magic dishwashers and singing cushions. Home furnishings are brought to life through a variety of hand-drawn, physical and CG animation effects while a young leotard clad woman throws shapes and takes a seamlessly choreographed, Flashdance-inpspired journey through the colour spectrum.
Forget pure white minimalism, this is all about rainbow-bright, foot-tapping colour.
read less...Directed by: David Wilson Production Company: BlinkInk Executive Producer: James Stevenson Bretton
Produced by: Patrick Craig PM: Joshua Smith DOP: Marc Gómez del Moral Art Direction: Sam Ludgate & Arthur De Borman
Choreographer: Robert Hylton 1st AD: Chris Kelly Wardrobe: Alexis Knox
Client: IKEA Agency: Mother London Agency Producer: Harriette Larder Creative Directors: Tim McNaughton, Freddy Mandy, Ana Balarin, Hermeti Balarin,
Editor: James Rose Editing House: Cut & Run
Post Production: MPC Lead flame: Michael Gregory & Bill McNamara VFX Team: Daniel Cowley, Oliver Chaffe, Ludo Fealy, Bruno Fukumothi, Ryan Hadfield, Mark Stannard Colourist: Aline Sinquin Post Producer: Anandi Peiris Lead Animator: Jonathan Harris Illustration: Nick Edwards Rotoscope: Michael Zauner Animation Colouring Assistant: Florence Deary Lip Puppets: Jonny Sabbagh Music: 99 Trees reworking of 'Bright Shiny Colours' by The Shirelles 'Music' Magazine cover photo: Tag Christof
Casting: Nana Kimek Actress: Sinaed Godin
