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Integrated
DBS Bank: Expect the Unexpected
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Part of a series of installations that depict the most unimaginable that could happen to a car. This mysteriously bisected car is the first of its kind to be seen on the roads in Singapore. Curious onlookers and drivers were directed to a QR code they could scan to find out what had happened to the car. Filmed from the perspective of an in-car camera, this is the first of three dramatised tongue-in-cheek videos of unexpected events caught on camera. The videos drive home a safety message to drivers, that with an in-car camera you can expect to see the unexpected. Agency: DDB Singapore.
Pierce Sim, Ng Kok Jong, , Ellyna Rahim, Ng Hwei Yun, Edwyna Yeo, Allan Ng Related |
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