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Lexus: Walk the Walk
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“Walk The Walk” ignores the tired tropes of snowplows, tow trucks and "weather days" to celebrate those who won’t let a little winter weather be an excuse to sacrifice style. Set to the track, “Snowflake,” by Bristol, England duo Malachai, the spot demonstrates a skillfully navigated walk through the snow in stylish stilettos mirrored with the impeccable performance of the Lexus AWD sedans, regardless of the conditions. And while the automotive commercial category typically spotlights the car alone at center stage, Team One turned to Jonas Åkerlund and Serial Pictures for a new twist on an old standard.
Prod Co. Head of Production: Peter Fitzgerald Related |
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