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Beef: Steak on the barbie
Every Australian has been taunted with the expression, "Throw another shrimp on the barbie". We're banding Aussies together to set the record straight and tell the world - we barbecue beef! BMF & MLA are the driving force to set the record straight. The TVC features funny man Merrick Watts as the voice of the campaign, as he calls on Australians to sign a petition to get the 1984 tourism ad that started it all, remade with the RIGHT line: "Throw another STEAK on the barbie".
Managing Partner - Stephen McArdle Related |
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