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Top 6: February 6th 2013
Interactive

WWF Canada: National Sweater Day

Top 6: February 6th 2013
National Sweater Day and john st urges Canadians to turn down their thermostat and wear a sweater for one day in an effort to conserve energy and reduce greenhouse gas emissions. According to WWF, if every Canadian lowered their thermostat by just two degrees Celsius this winter, it would reduce greenhouse gas emissions by four megatons. The "Granny Call Centre" program invites Canadians to visit SweaterDay.ca and register to receive a call, text or email from a granny on Feb. 7 reminding them to don a sweater and turn down the heat. This year's event also enables participants to choose from one of four types of grannies, ranging from "Sweet" and "Doting" to "Cranky"and "Guilt-tripping," to deliver the message.
Credits Other credits

Executive Producer: Dustin Callif, Miriana DiQuinzo

Head of Production: Simi Dhillon

Line Producer: Nick Sorbara

Director of Photography: Graham Beasley

Editorial: Chris Murphy, Relish

Audio House: Joey Serlin / Vapor Music



Account Service: Amelia MacGregor, Melissa Tobenstein

Brand Experience & Planning: Allison Coggins

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