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Blue Dragon: Legendary Stir Fry


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Blue Dragon has launched a TV and Digital marketing campaign to show how consumers can give their stir fry legendary status by using the range.
Created by JWT London, the UK campaign launched on 11th February. Supported by the line 'Make your stir fry legendary with Blue Dragon' the campaign was created in response to the consumer need to create quick and healthy meals on a weekday, and that stir fry is something everyone can do, no matter what their level of culinary skill.
Credits Other credits

Executive Digital Creative Director: Ricardo Figueira

Planner (creative agency): Harvey Cossell

Account Director: Dan Duffett

Account Manager: Lydia Gough

Media agency: Maxus

Media planner: Howard Watson

Editor: Julian Tranquille @ Cut and Run

Sound: Jack Sedgwick @ Wave

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