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Top 6: February 20th 2013
Interactive
Men's Helpline for Domestic Violence: Vine Breaking the Cycle
Top 6: February 20th 2013
A new campaign for the The Men's Helpline for Domestic Violence, is making innovative use of Twitter's VINE application to promote an important message:
"The Cycle Can be Broken". Twitter's VINE app is used for sharing short videos. It allows filming short videos, up to 6 seconds long, that run in an endless loop. This format was the inspiration for the creative idea that calls to end the cycle of violence which has become common in many homes in the country.
Executive Account Director: Nir Federbush; Senior Account Manager: Yogev Atoon ; Account Manager: Shir Herman; Production: Dorit Gvili; Gali Starkman; Photographer: Ido Izak Also best this week |
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