Number One Shoes: Catwalk to Sidewalk - Models step off catwalk and give their shoes away.

Auckland (NZ) public took home shoes straight off the models feet as Number One Shoes launched their new season range.

As the VIP media fashion show came to its finale, the models stepped straight off the runway and continued their walk onto Customs Street to meet a large crowd of waiting public. All the sample shoes from the show were then handed out directly to them.

A Number One Shoes Adshel revealed to the public where to line up to get one of 50 new season sample shoes. The crowd started to line up from 11am. By 12pm the line had stretched all the way down the street.