Nando's Australia, via Banjo Advertising, Sydney, has launched 'Eat Interesting', a new campaign highlighting the latest phase in the restaurant group's eating interesting … read morepositioning.
Nando's, whose first Australian restaurant opened in 1990, is using the campaign to support its 270 + restaurants around the country.
Highlighting the Nando's restaurant experience, the series of 30 and 15 second commercials will be launched in digital and on TV this Sunday.
Shot by Plaza Films' Paul Middleditch, the commercials portray interesting conversations and situations that can happen when people take the time to stop and enjoy sharing a meal together.
The campaign will also be supported by cinema, OOH, radio and local area marketing initiatives.
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