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Top 6: March 6th 2013
Direct Marketing
Land Rover LR4: Escape KeyTop 6: March 6th 2013
Every prospective Land Rover adventurer has a day job and spends hours working on their PC every day. Y&R Dubai decided to surprise them with the Land Rover LR4 Escape Key. A small object that lets them personalise their keyboard in a special way. Now when they're at work and routine drives them up the wall, the key will serve as a gentle reminder to escape the everyday. And consider test driving the Land Rover LR4.
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