TV ad: Tropicana Pure Premium: Good Day

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Tropicana has recently launched a new, multi-faceted campaign via Juniper Park, Toronto with the theme 'Ready to Shine'. The campaign includes a 60-second spot directed by Paul Weiland entitled 'Good Day' which features the song 'Good Day Sunshine', performed by Ingrid Michaelson and showcases the upbeat optimism that accompanies starting the day with Tropicana Pure Premium.

URL http://www.youtube.com/watch?v=rpNR-l6O_qw
Client Tropicana US
Agency Juniper ParkTBWA Toronto
Production Weilands UK
Country Canada
Uploaded 14 March, 2013

Credits

Director
Paul Weiland
Executive Creative Director
Terry Drummond
Executive Creative Director
Alan Madill
Executive Creative Director
Barry Quinn
Copywriter
Terry Drummond
Art Director
Alan Madill
Agency Producer
Janice Bisson
Executive Producer
Ivana Bohuslavova
DoP
Bojan Bazelli
Editing Company
Poster Boy
Editor
Griff Henderson

Other credits

Agency Assistant Producer: Wendi Hamilton

VP Group Account Director: Shelly-Ann Scott

Account Supervisor: Ailin Wu

Account Executive: Lindsay Sherry

Line Producer, Weilands: Francine Weiner

Dance Choreographer: Michael Rooney

Online: Crush

Audio/Music Company: Pirate Toronto

Audio/Music Producer: Chris Tait

Music Track: “Good Day Sunshine” by The Beatles, Adapted by Pirate Toronto

Tropicana Pure Premium: Good Day

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