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Sangue Corinthiano and Fundação Pró-Sangue: Nossa Loucura Está no Sangue ("Our madness is in our blood")


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The agency Publicis, which has the client Fundação Pró-Sangue (Pro blood donation Foundation), the most important hemocenter in Latin America and landmark for the World Health Organization (WHO), is responsible for the campaign for the new edition of the Sangue Corinthiano, one of the largest donation campaigns in Brazil that happen also in all countries that have fans of the popular Brazilian team Corinthians.
Credits Other credits

Media: Loredana Cortese and Marcela Isa

Art Buyer: Selma Momosse

Final Artwork: Adriano Idas and Claudio Alves

Approval: Milton Oliveira

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