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AT&T Business Solutions: Changes

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This week AT&T debuts their 2013 b-to-b campaign. The advertising builds on the b-to-b platform launched with BBDO New York in 2011 with a continued focus on “real stories” and real business solutions afforded by AT&T. The new campaign expands the work to reflect a broader range of enterprises, from small to big. Hertz and Amtrak are among the companies featured in showcasing AT&T’s wide-reaching network capabilities.
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Executive Agency Music Producer: Melissa Chester

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