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Top 6: April 24th 2013
Experiential

Bulla Dairy Foods: Frozen in the clouds.

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Top 6: April 24th 2013
Launch new frozen yoghurt, Cloud 9 to a notoriously hard to reach and harder to impress audience of young, urban foodies. Send personalised tubs of Cloud 9 - 50,000 feet into the sky to be frozen.This social event called #frozenintheclouds announced the arrival of Cloud 9 Frozen Yoghurt to supermarkets and involved an audience via Australia’s top food bloggers.
Credits Other credits

Influencer Management - Pop Up Collective

Client Representatives - Helen Reece, Marketing Director

Briony Delaney, Group Marketing Manager

Claire Scott, Product Manager

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