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ASICS: What's Next

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Backyard director Xander is going to make you feel out of shape in his stylish and kinetic new :60/:30/:15 “What’s Next” for ASICS out of Vitro, San Diego, CA. The spot, featuring top ASICS-sponsored athletes including Olympians Lolo Jones, Bryan Clay and April Steiner Bennett, visualizes the physical and mental tenacity required of champions.
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Editorial Producer: Therese Hunsberger

Talent: Lolo Jones, April Steiner Bennett, Bryan Clay, Russ Winger, Kara Patterson, Alysia Montaño, Kaitlin Sather Nielsen, Rosario Rios-Aguilar, Selanee Henderson, Steve Johnson, Andy Potts, Michael Johnston, Omar Jiwa, Ray Boulay, Caroline Bourgoin, Dickson Lee, Harold Duncan-Williams, Ray Krumme, Stewart Inguidez, Avery Taylor, Diana Todd, Fatina Leite Kusche, Darci Lee,

Anastasia Pierce, Liza Whitehead, Marcus Auntello, Matt Chamber, Jeff Craigen, Jarid Vaughan, Jay Singh, Nolan Spalek, Keegan Lensink, Oliver Lanyon, Stewart Iguidez, Avery Taylor, Lily Low, Darsen, Vadivelu, Michael Maguire

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