Coke and Leo Burnett Sydney have unveiled a new initiative aimed at breaking down barriers and creating a simple moment of happiness between two nations at odds - India and Pakistan.
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The initiative, "Small World Machines", provides a live communications portal through a Coca-Cola vending machine for Indians and Pakistanis to interact with and engage across country borders. The "Small World Machines" experience was created to provoke happiness in the world through human connections.
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Credits
Other credits
DESIGNERS: Omari Miller, John-Henry Pajak
DIRECTOR - CREATIVE TECHNOLOGY: Chad Mirshak
CREATIVE TECHNOLOGISTS: Brendan Crich, Scott North
EXECUTIVE DIRECTOR OF PRODUCTION: Vincent Geraghty
EXECUTIVE PRODUCER: Adrian Gunadi
PRODUCER: Stephen Clark
EXECUTIVE ACCOUNT DIRECTOR: Bob Raidt
ACCOUNT SUPERVISOR: Katie Nikolaus
EDITOR: Patrick Fileti
2ND UNIT DIRECTOR: Angus Forbes
PRODUCTION COMPANY: The Super Group, Highlight Films
MUSIC COMPANY: Song Zu