TV ad: DirectAsia.com: Robin Hood 'Parking Lot'

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Tribe & Bent have released a new campaign this week which features an animated Robin Hood character for an Asian Insurance company. He is bumbling goofy Robin Hood with a great heart. We have developed the character from scratch with the client & agency. 2 commercials have been created, one releasing this week and the other releasing later this year or even next year. The 'Robin Hood' character will be at the cornerstone of all the client's media (tv, print, digital, outdoor).

Category Finance & insurance
Client DirectAsia.com
Agency Alchemy
Production Tribe and Bent Image Lab
Country Hong Kong
Campaign file Download campaign file
Uploaded 6 June, 2013

Credits

Director
Rob Shaw
Chief Creative Director
Christopher Chan
Creative Director
Bennet Leung
Art Director
Chip Yip

Other credits

Client: DirectAsia.com

Agency: Alchemy Asia

Creative Director: Bennett Leung, Christopher Chan Copywriter: Jason Chau

Art Director: Chip Yip

Director: Rob Shaw of BENT IMAGE LAB Production: TRIBE / BENT IMAGE LAB Producer: Monique Lillicrap of TRIBE

Producer: Andrew Harvey of BENT IMAGE LAB

DirectAsia.com: Robin Hood 'Parking Lot'

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DirectAsia.com: Robin Hood 'Parking Lot'

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