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Top 6: June 19th 2013
Spotify is celebrating the connection between music and creativity at the Cannes Lions this year by paying tribute to the people who have helped shape creativity over the past 60 … read moreyears. The activation, created by Droga5 New York, called #60Inspirations, launches today. To create #60Inspirations, Spotify invited 10 titans of creativity to share six songs that have inspired them, along with a short commentary on each song's significance. The result is a unique Spotify playlist of 60 songs enlivened by deeply personal, funny and surprising stories.
#60Inspirations titans include: Arianna Huffington, President and Editor-in-Chief, The Huffington Post Media Group; Maurice Lévy, Chairman and CEO, Publicis Groupe; Shelly Lazarus, Chairman Emeritus, Ogilvy & Mather; Wendy Clark, Senior Vice President, Integrated Marketing, The Coca-Cola Company; Bob Greenberg, Founder, Chairman and CEO, R/GA; John Legend, Grammy Award-Winning Musician; Steve Stoute, CEO, Translation; John Boiler, Founder and CEO, 72andSunny; David Droga, Founder and Creative Chairman, Droga5; David Lubars, Chief Creative Officer, BBDO
The initiative includes OOH placements, social activations and a dedicated landing page.
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Credits
Other credits
Designer: Ben Grube
Head of Integrated Production: Sally-Ann Dale
Executive Digital Producer: Lindsey Slaby
Senior Digital Producer: Justin Durazzo
Creative Technical Lead: Fran Devinney
UX Designer: Eileen Tang
Associate Producer: Jessica Bermingham
Senior Print Producer: Jeannie O'Toole
Production Artist: Chris Thomas
Junior Art Producer: Heather Black
Junior Editor: Kellan Davidson
Group Communications Strategy Director: Colleen Leddy
Strategist: Matthew Gardner
Account Director: Lauren Solomon
Account Manager: Marc Gellman
Client Spotify
Vice President, Global Marketing and Erin Clift
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