GEOFF YOUNG: Storyhead: Kijiji to the Resuce

Ebay group,Kijiji, have are set to release a brand new 15 second TV Commercial to highlight their credentials as the go-to platform if you need to find a new home – and a whole lot more. The story follows a young Taiwanese couple that have a very annoying neighbour. He is always showing up unannounced at the worst possible time, in order to eat their food, and borrow their belongings. They have finally had enough and together have the bright idea to turn to Kijiji to rescue them. They move further and further away from the neighbour to find the perfect property – which turns out to be as far away as possible from their old neighbour.
The aim of the commercials is simple: to let people know that Kijiji is the best place to search online for a new home in Taiwan, and to make the online platform accessible to a wider audience.
Kijijj Taiwan turned to Australian Agency, Storyhead for a new creative direction as well as their full production capabilities after the huge success of the Storyhead-produced Gumtree commercials. STORYHEAD is a Sydney based content agency specialising in story-based marketing. This TVC was produced at Hongchen studios in Taipei with an almost entirely local crew. This TVC will air June 2013 in the Taiwan Market.