Outdoor
McDonald's Sweden: The festival that goes on all year roundThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Summer is the season of festivals. To attract the happy festival-goers, McDonald’s Sweden created billboards in a classic festival style, making the products the stars (and of course Big Mac the headline act). The billboards were put up in proximity to major music events around Sweden.
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