TV ad: ESPN: Matthew Berry

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Top 6: July 31st 2013

With the NFL season on its way, ESPN has launched its 2013 Fantasy Football campaign, debuting an interactive online toolkit along with exclusive TV spots and mobile banners via Wieden + Kennedy NY. The TV spots feature actor Murphy Guyer as the "Commissioner Commissioner,"where he discusses the daily tasks of a commissioner of two things - police and fantasy football with the tagline "It's Good to Be Commissioner."

Category Entertainment & leisure
Client ESPN
Agency Wieden + Kennedy
Country United States of America
Uploaded 22 July, 2013

Credits

Executive Creative Director
Scott Vitrone
Executive Creative Director
Ian Reichenthal
Creative Director
Brandon Henderson
Creative Director
Stuart Jennings
Copywriter
Geoff Proud
Art Director
Jed Heuer
Art Director
NJ Placenta
Copywriter
Will Binder
Copywriter
Alex Ledford
Executive Producer
Temma Shoaf

Other credits

Interactive Creative Director: Gary Van Dzura

Director of Digital Production: Brandon Kaplan

Director of Technology: Husani Oakley

Technical Lead: Sunny Nan

Developer: Colin Nelson, Alex Kaminsky

Digital Strategist: Marshall Ball

UX Lead: Kate Bauer

UX Designer: Jake Doran

Digital Designer: Alexander Kristensen, Matt Smith

Executive Digital Producer: Kat Kim

Interactive Producer: Cody Lucas

Head of Integrated Production: Lora Schulson

Content Producer: Luiza Naritomi

Account Team: Brandon Pracht, Brian D'Entremont, Mark Williams, Alex Scaros

Project Managers: Julie Knight, Ryan Burke

Print Production: Nakia Sinclair

Development Partner Company: Honest, DriftLab

ESPN: Matthew Berry

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