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Web Film
Kol Kid: Viewmaster
With an abundance of specialty toy stores popping up in Toronto, Kol Kid needed to find a way to differentiate itself from the lot. Since they opened in 1999, they have always been mindful of childhood development and that's why they choose to only carry simple, timeless toys that help foster a child's imagination. We believed that philosophy would truly resonate with today's parents and help them stand out in era so dependent on technology. So Tribal, Toronto created a campaign that actually uses technology to help parents to rediscover the inherent value of simple toys and play.
Managing Director: Andrew McCartney Related |
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