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Integrated

Fox Sports: Totaal Voetbal


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Following its FOX Sports win, Anomaly Amsterdam has also been appointed as agency of record for FOX. Fully integrated campaigns for both channels will launch on 1st August and 12th August respectively.

The 60sec launch TVC is an ode to Dutch football culture and the emotions engendered by the game across generations, from the young boy who has plastered his bedroom with football posters, to the amateur Sunday league player and Eredivisie legends, including Frank de Boer and the Koeman brothers.
Credits Other credits

Partner, Global Creative Director: Richard Mulder

Partner, Global Chief Creative Officer: Mike Byrne

Head of Planning: Amanda Feve

President: Hazelle Klonhammer

Animation: Maria Nogueira

Photography: Johan Kramer

Retoucher: DOG postproduction

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