Guinness: Surge

For Guinness's latest campaign, AMV teamed up with world renowned surf photographer Brian Bielman to reinvent the iconic surge by shooting beneath Tahiti's giant waves.

Teahupooo, Tahiti is famous for consistently delivering the biggest, glassiest and most powerful waves in the world, which makes it a perfect setting to mimic the elemental power and energy of a pint of Guinness.

The effect is a mesmerising view from beneath the ocean as a wave hits, perfectly resembling the two part pour the beer is famous for.

Brian has worked with the world's best surfers including Andy Irons and Kelly Slater and his images have time and again graced the covers of magazines worldwide.